Building links for your website - Quality V Quantity

Link building is definitely the less glamorous side of the SEO industry (where's the glamorous side I hear you cry!). It's not something I particularly enjoy doing, but it is an absolute must if you want your website to scale the rankings of the search engines.

Content is king when it comes to link building. If you can create  good quality, original content that people want to read, then the links will flow organically without much work needed from you! You just need to people to be able to find that glorious content. (That's where SEO comes in!)

My motto when building links is quality over quantity. Target good authority websites that are relevant to your niche e.g. if you sell apples there is no point trying to get links for car dealership. If you can get a single link from a high authority website (think RTE.ie) it will be worth far more to you than 10 links from low ranking free directories. That is not to say directories should be ignored, but be selective in your choosing which ones you submit your site to so as not to be wasting your time. Hotfrog is a particular favourite directory of mine.

Article directory sites such as Ezine Articles or Go Articles, are gold when it comes to gathering good quality back links. Submit your high quality, original article to these sites and you get the benefit of being able to add a high quality, custom anchor text, link back to your website.

Guest Blogs, try to get a guest blog on a respected, high authority blog in your niche. If your content is interesting and well constructed, then most bloggers are only too happy to let you feature on their site (it saves them having to think up of a post!) again the reward is usually a backlink to your site.


That's all on link building for now, obviously it's not comprehensive but it's late!

SEO / Online Marketing Books

I do most of my research and learning with regards SEO and Online marketing online (surprisingly enough!) but I'm beginning to think a few old fashioned books would look good in my office.

Any recommendations out there for good books in these areas?

Castles Bouncing Out the Door Following Website Overhaul

Just in the process of putting the finishing touches on my latest project.

I was approached by a company based in Limerick who rent out bouncing castles and other inflatable objects. They felt that they weren't getting the benefit they should have been from their website. It showed up poorly in search engine results and even if clients did mange to find the website they were picking up the phone to book a castle. Most of their existing business was generated through word of mouth, which is always the sign of a good company, but like any other business to wishes to expand, they needed to get themselves a strong online presence without breaking the bank.

That was where I came in. I put together a plan to produce a low cost website, that would rank well with the search engines. The new site has just been launched, and it is already flying up the rankings for our chosen keywords.

So if you are looking for a bouncing castle in Limerick or even to hire a sumo wrestling suit then you should give these guys a shout: Crazy Castles Bouncy Castle Hire

Ryan SEO Services Limerick Ireland

I provide SEO (search engine optimization) services for businesses of all shapes and sizes. Based in Limerick, Ireland I have been involved in the field of website design and development for a number of years.
 
If you have spent money developing a website are you sure you are getting the best value for that money?

Ask yourself these questions:

- Do people know your website exists?
- Does it appear on the first page of Google search results for your particular area?
- How many people visit your site on a weekly or monthly basis?
- Are you bringing the right traffic to your website?

Having your website reviewed by an expert in Search Engine Optimisation is an extremely cost effective way of getting instant value and results from your online operations. While the whole area may sound daunting and confusing, I can break it down into easy to understand  language.

Take the first steps to getting your website working for you by giving me a call on 087-9836425.